Mo’ Money

ImageOne of the challenges when you begin with EA is figuring out how to increase the dividends that you pay each night to your investors. Higher divs will increase your share price and status. Dividends attempt to measure Social Media effectiveness. Think of Dividends a bit like EA’s answer to your Klout score.

The three factors that EA considers in evaluating each network are Reach (how many are in your network), Activity (how much you do on the network), Response (how many retweets, likes, comments…your activity gets). The recent changes to EA have made Response more important and Activity less important. You still have to be active, but a few high quality posts that provoke many reactions will score better than many posts that get no replies.

Since EA evaluates activity on every network that you have attached, you should attach as many as possible. Try creating a new account or two. You might even find one that you particularly enjoy.

Finally know that time will help grow your dividend. Since you don’t have 30 days of EA history yet, your score will naturally rise during your first month on the Avenue.

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One thought on “Mo’ Money

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